Invigor Group


Raising A$8M as part of its relisting on the ASX.


Data analytics and insights AI business

Business Highlights

Invigor Group is a B2B data analytics company that provides data driven solutions to enable brands, suppliers and retailers to understand customer behaviour, grow margin and build loyalty through actionable insights.

Real-time data analytics and insights SaaS platform of AI-driven competitor price comparison and revenue optimisation tools. SaaS Platform has four key data tools, including:

  • Pricing Insights – Proprietary crawling technology to ingest web and catalogue information, delivering live visibility of all competitor pricing activity and data analytics to optimise pricing and promotions strategy.
  • Dynamic Pricing Engines – Dynamically adjust prices across multiple channels in real time.
  • On Premise Insights – Ingesting POS transactions from >200 venues to deliver SOV insights providing analysis on SKU consumption data and basket compositions to optimise on-premise strategy.
  • Retailer Insights – Proprietary insights tool to give retailers visibility of performance across locations, products and customers and a built-in SMS loyalty engine to create campaigns.
  • Clients include global liquors brands Diageo, Moet Hennessy, Pernod Ricard, Asahi and Carlton United Breweries, and electronics manufacturers Smeg and Kitchen Aid.

Business Outcome

Profitable Growth

Data sets

Technology AI

Key Information

The Business Model:

  • Subscription based
  • Modular platform to fit any business
  • Completing a full circle to provide all team


  • Reported revenue expected at A$2.7M in CY2021, customer growth 50% in 1HCY21 50%, CY2021 y/e ARR A$3.5M.
  • Growth trajectory is strong, sales team added post raise, CY2022f A$6.8M revenue.
  • Post the proposed restructure and pre the A$8M new capital raise, the pre-money market cap pre options is ~A$12M.
  • A$5.7M of the A$8M raise is going towards reducing debt and paying out creditors. Post Offer EV is A$17.3M and cash is expected to be A$1.8M.


Thierry Manor

Chief Operating Officer

Sonu Mathew

Head of Technology

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