App Creation and Distribution Platform - Series B Capital Raising

Categories Securities, Unissued Securities
Sale Type Asking Price
Price Guide AUD $5M @ A$13.95 per share (A$2M already raised on a pre-money valuation A$18.5M)
Status: Closed


The Company has developed a platform that uniquely enables organizations to curate, distribute and manage mobile apps without the requirement to do so through the App stores where over 90% of the Apps are never downloaded. The Company allows all organisations to claim a share of the most valuable real estate in the world - that of the smartphone home screen more easily (go live instantly), more efficiently (distribute by sms, email and social media) and more cost-effectively (App stores typically charge 30% royalty).

15,000 Apps have been created already with customers including large multinational corporations.

The Company has last raised new equity of A$3.5M @ pre-money valuation A$15M.

The proceeds of the raise will be used to:

  • Fund targeted, phased overseas expansion both direct and through licensees
  • Execute global mainstream and digital marketing campaigns
  • Expand management team to support growth
  • Support further platform enhancements

The recording of our Webinar with the CEO is now available - access it here.

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